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99.9999% of the people living in your geographic location don't care. Everybody else agrees that character encoding issues are one of the top-5 barriers in interoperability, especially when using XML. There are banking software projects costing multiple million Euros that have failed because of this.
Here's the real problem: nobody gets educated about that stuff. At my university one of the professors told us that Unicode characters are always 16bit wide and that only "40000 or so" are in use. Try to hire someone who understands this mess... try to figure out the difference between the 16+ possibilities to declare a String in Visual C++... that all contributes to the problem, every day!
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